Big Rig Media’s wow factor, combined with a moving vehicle provides a high level of visibility. Our B Double trucks are constantly on the move, reaching potential customers in both the cities and regional areas.
Cost Effective
Big Rig Media advertising can be a cost-effective addition or alternative to your advertising campaign. It offers long term advertising exposure.
Always on, never intrusive
Big Rig Media advertising is always on, reaching audiences without interrupting their daily routine. Seamlessly integrated onto the truck’s exterior, the message moves with traffic and is highly visible and hard to ignore.
Captive Audience
98% of our audience are motorists, making Big Rig Media advertisements a powerful way to reach a captive on-road audience. As of August 2024, the Australian Bureau of Statistics reported there were over 21.17 million cars registered in Australia.
Sustainable
A smarter way to advertise sustainably. By utilising the sides of working commercial vehicles already on the road as part of the supply chain, your brand gains high-impact visibility without adding environmental impact. Long-term campaigns deliver consistent exposure with a lighter environmental footprint.
Trackable Technology
Big Rig Media vehicles are accountable through route forecasting and GPS technology. We know where they are going and where they have been.